North East London National Health Serviced (NHS) Clinical Commissioning group

Colourful character in pharmacy is in a wheelchair and collecting a prescription from pharmacist

Consulted on the development of content and campaign communications promoting the NHS App to underrepresented communities in eight areas serving more than two million people.

  • Script and produce 16 video outputs in five languages.
  • Advise on best practice when harnessing video sharing services.
  • Design and oversight of implementation of a campaign to promote the National Health Service App to under-represented communities.
  • Harness digital and non-digital channels.
  • Produce media packs, stakeholder briefings, and assorted trackable multimedia assets.

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National Health Service (NHS) Transformation Directorate, NHS England

Animated blob-like colourful characters appear to be in telephone conversations as depicted on a split screen

Embedded in the Equity Diversity and Inclusion team as an Accessibility Content and Communications Specialist in the formerly constituted NHSX, now part of of NHS England.

  • Support the recruitment of a team of grassroots researchers to tap into their wider networks
  • Work across teams to improve the accessibility of communications and digital design
  • Develop a co-design blueprint for video production when targeting underrepresented communities
  • Develop printed collateral, underpinned by an inclusion methodology

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We captured the work here:

Department of Health and Social Care

Female doctor with facemask swabbing patient's throat

Embedded in the team as a Diversity and Inclusion Specialist

  • Accessibility check and edit Covid-19 communication outputs, including the content of the Covid-19 App developed by Accenture
  • Write copy for Test and Trace posters

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BAE Systems Plc

Woman smiling in centre, looking at her male colleage while another happy femail colleague is staring at her screen

Embedded in the organisation’s internal communications team, working with diversity and inclusion stakeholders as a Diversity and Inclusion Communications specialist/lead to:

  • Support the programme to build inclusion and increase diversity by designing communications to maximise engagement across all sectors of the business and in all geographies (UK, Australia and Saudi Arabia)
  • Work collaboratively with stakeholders across the business – Air, Maritime and Land, Digital Intelligence and Shared Services – to develop digital and print communication products that build inclusion and increase workforce diversity

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